Marketing Your New Home Business on the Internet 1

Having decided what you are going to be doing on the Internet or found your product, or niche market next you will need to Market your product. To do this we will take a look at some of the different platforms one can use.By now you should have decide what platform are you going to use to promote, not only the product but yourself. This is your Business, at the end of the day you want people to know who you are, or who your Business is. You need people to learn to trust you, know that when they see your name or your Business Name they are getting a good deal for their money.If people feel they can’t trust you word is spread very quickly on the Internet. So you need to be careful, conduct your business as openly and transparent as you can. If you make promises or claims, you need to adhere to these. You want people to see you as being trustworthy, reliable, and honest in your dealings with your customers. It is the same if you were to open a business in High Street, if you advertise Fresh ripe apples but are actually selling rotten apples, you know soon no one will visit your shop. The same rules apply on the Internet.Once you know where you are going on the Internet have then need to decide how you are going to get your business noticed, and bring in customers. There are many different ways to do this, and depending upon you pocket what you can and can’t afford.You may decide to use emails but you will need a list. To get a list you will either need to build your own or you could buy one from someone who already has a list on the Internet. There are many books out there with information about List building.As with any business you may look at Advertising, there are many places one can go to to get your business advertised, like Google, Yahoo, Amazon etc, some though you may find will cost you more that others, to use. If you look at a lot of web-pages, you will see little Advertisements on the pages, from some of the above. So they would depending upon the type of advertising you go for, place your add along with these on other peoples web sites.You could ask someone, to put an small add on their web page for you, but here you need to be careful to find someone who is not in competition to you, but rather compliments your business. For instance you are selling dog training, find someone selling training devices, tool or toys. Their products compliment your own.You also may decide to open a Blog – I have heard of about fifteen different Blog sites out there, although you would probably be better off staying with the most popular ones. If you decide to use your Blog as your Platform for selling, you will need to keep it up to date on a regular basis, with new and informative information.